Email design & marketing, take-over pages, landing pages, SEO, and web design & development! www.beckman.com
Part of Web Operations team to design, develop and deploy web design, code and content. Email design and marketing. Landing pages and take over pages used for promotions, surveys and events. Member of User Experience Task Force to composite and standardized procedures for web design team and marketing managers. Created SEO friendly code and content and practiced Google and Yahoo analytics including AdWords and Keyword Search Campaigns.
Created interactive Flash movies for landing pages:
www.beckmancoulter.com/unicel
Total revamp of splash was created to update the old flash video. Work together with a MarComm Specialist to create and design a new Splash/Ad piece combination. Using Adobe Photoshop and FLASH, I was able to code and edit all images, layers and effects to the MarComm Rep’s specification. Customers land on the page via a printed ad piece that of similar look and feel.
www.beckmancoulter.com/detectors
Although I did not create this flash video from scratch, I was in charge of finding a way to extract and edit the *.fla FLASH file to make changes to this video. I successfully extracted the necessary *.fla file and did the necessary changes requested from the MarComm rep. Changes included content edits, video segment to be moved from the ending to the beginning and action script changes.